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Italian Football Club AS Roma Announce 678.com As New Asian Online Betting Partner Ahead Of 2023/24 Season

Paul Kelly
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Ahead of the upcoming 2023/24 football league campaign, Italian footballing giants AS Roma have announced a new partnership with 678.com which will see them promoted as the club’s official Asian online betting partner.

678.com New Asian Betting Partner Of AS Roma

With the new football season almost upon us, Italian giants AS Roma have announced a new partnership with 678.com. The online sportsbook will be the club’s official Asian online betting partner for the upcoming 2023/24 season.

AS Roma have been one of the best and most supported clubs in Italy for quite some time now. They are based in Rome, Italy and were founded back in 1927. Ever since they were founded almost a century ago, Associazione Sportiva Roma (AS Roma) have competed in the top tier of Italian football for its entire existence.

This new deal between AS Roma and 678.com will see their Asian online sports betting brand advertised on the pitch side LED boards during Roma’s home games in Serie A. Not only that, but any home games Roma may play in Europe or domestic cups as well.

In addition to the pitch side advertising, AS Roma will also promote 678.com on their digital platforms and across their social media channels.

Earlier this month, AS Roma announced a new deal with sports brand Adidas, who will be kitting out the football team for the upcoming 2023/24 season. Now, 678.com are the latest brand to team up with Jose Mourinho’s side with the new season beginning imminently.

Jason Fong, the Brand Manager at 678.com, had this to say about the new partnership between AS Roma and their Asian online sports betting brand:

“This partnership means a great deal to both brands and brings together AS Roma’s passionate fans with the many users of 678.com.

“The club’s history and prestige are a positivity boost for our brand and I am sure this union will enhance our expansion strategy.”

Paul Kelly

Paul has worked in sports as a writer ever since graduating from Liverpool John Moores University back in 2020, where he attained a First Class Honours Degree in Sports Journalism. Paul is comfortable writing about all sorts of different sports, but specifically specialises in boxing, golf, MMA, darts and horse racing. Paul's vast knowledge of worldwide sport means he is capable of covering almost any sport, including popular US sports such as NFL, NBA and MLB. Paul has years of experience covering sport for BBC Sport, as well as being a regular contributor at ESBR Boxing. Paul gained vital experience at BBC Radio 1 and Everton Football Club during his time at university, aiding his knowledge of the writing world. Paul has had the opportunity to attend big live sporting events and work as a reporter on numerous occasions. His experience writing on both live sports and sports betting content means he is comfortable with all aspects of sports reporting. As well as writing for Betting Sites, Paul's wealth of knowledge in a whole host of sports converts into writing in depth stories and providing reliable betting picks regularly.