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newsracecourse media group arena racing company link up for partnered british irish racing channel

Racecourse Media Group & Arena Racing Company Link-Up For Partnered British & Irish Racing Channel

We independently review betting sites. Sign-ups through our links may earn us a commission at no extra cost to you, this never influences our listings’ order.

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Racecourse Media Group (RMG) & Arena Racing Company (ARC) are coming together from early next year to broadcast British and Irish horse racing to the international tote outlets, bookmakers and betting sites

Arc and RMG Partnership To Start In January 2024

The media powerhouses signed a five-year deal that will get going in January 2024 and is a clear sign the two are over the disputes that saw then go their separate ways over five years ago.

This latest deal will see horse racing content from British and Irish tracks plugged through a variety of international routes – including via the tote pari-muteul in France.

The new tote service will be known as Great Britain & Irish Racing (GBI Racing) and had a not to dissimilar role between 2011 and 2017, when growing profits from £12m to over £22m during this period.

SIS will not play a part in this new partnership with Arc’s production business called Vermantia heading up the tote and fixed-odds channels.

While a service for fixed-odds regions abroad will show horse racing from British tracks and also Arc’s Premier Greyhound Service.

RMG CEO Martin Stevenson said: “I am delighted that British racing, and Irish racing via the tote service, will be sold and promoted as one package.

“This will drive further value for our racecourses and provide a better product for our customers across the world. I look forward to working with Brendan and his team in creating this leading international service.”

Arc and RMG have also come out to say that sharing the rights for the two groups would help create new efficiencies and synergies that will maximize the returns to the sport. Which would then allow Irish and British racing to be promoted and marketed better to international viewers.

Andy Newton
Andy Newton
Andy Newton

Andy Newton is a well-known horse racing and sports betting writer that specialises in using key trends and stats to help find winners and unique betting approaches. Over the years, Andy has built up many industry contacts, including with some of the leading horse racing stables in the UK with his time running the Trainers-Quotes site and has also ghost-written for former top jockey Richard Dunwoody. Andy is also the former sports betting editor of odds comparison site Easyodds and JuiceStorm and appeared on many betting podcasts for MatchBook and BetBright. You can also find his views via his monthly Racing Ahead magazine column, which he’s held a slot for over 10 years. Now a regular on Bettingsites.co.uk too giving his views, trends and tips mainly on horse racing and football - so if there's a stat to be unearthed and it's a sport, Andy is sure to find an interesting betting angle. Here’s a look at a sampling of where Andy’s expertise has been mentioned: Racing Ahead Magazine Trainers-Quotes JuiceStorm GeeGeez

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