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Virgin Bet To Reward Horse Grooms With ‘Best Turned Out’ Award At Ayr Gold Cup Festival With Increased £200 Prize

Paul Kelly
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UK bookies Virgin Bet have increased their initiative to reward grooms with the ‘Best Turned Out’ award at the upcoming 2023 Ayr Gold Cup Festival. Grooms who have turned their horses out the best will receive an increased monetary reward for their contributions, with the winner now receiving £200.

Virgin Bet To Reward Grooms With ‘Best Turned Out’ Award At Ayr Gold Cup Festival

Ahead of the 2023 Ayr Gold Cup Festival this week up in Scotland, Virgin Bet have announced that they will reward grooms with the ‘Best Turned Out’ award with additional prize money.

The UK sports betting site say grooms play a pivotal role in the horse racing industry, taking care of the horse on a day-to-day basis. This includes exercising them, feeding them and of course grooming the horses too.

Ahead of the 2023 Ayr Golf Cup Festival that starts on Thursday (21st September), Virgin Bet are once again rewarding the horse grooms for their tireless work and exception contribution in caring for the horses.

Virgin Bet’s initiative will see all 25 grooms rewarded for their contributions, with the winner of the ‘Best Turned Out’ award receiving £200. This is double the prize for the ‘Best Turned Out’ last year, with the winner receiving £100 12 months ago.

Furthermore, each of the 24 remaining grooms will receive £50 each. As well as this, the UK bookmaker will also donate its winnings from the Ayr Gold Cup race to Ayrshire Cancer Support.

This initiate from one of the most popular UK sports betting platforms highlights the importance of the grooms’ work, recognising their efforts with financial support. On top of this, an exclusive ‘Virgin Experience Voucher’ worth £1,000 is up for grabs in a draw, exclusively for winning grooms.

This initiative adds an extra layer of benefit for the grooms, on top of the ‘Best Turned Out’ award that Virgin Bet are already providing. During the summer, the UK sports betting app announced that it had renewed its sponsorship with Ayr racecourse and specifically the Ayr Gold Cup Festival.

Ayr Racecourse Managing Director, David Brown, said: “We’re delighted to be renewing our Ayr Gold Cup partnership with Virgin Bet for a third year and owners and trainers will be excited to hear that the prize money for the race is being increased to £180,000.”

Paul Kelly

Paul has worked in sports as a writer ever since graduating from Liverpool John Moores University back in 2020, where he attained a First Class Honours Degree in Sports Journalism. Paul is comfortable writing about all sorts of different sports, but specifically specialises in boxing, golf, MMA, darts and horse racing. Paul's vast knowledge of worldwide sport means he is capable of covering almost any sport, including popular US sports such as NFL, NBA and MLB. Paul has years of experience covering sport for BBC Sport, as well as being a regular contributor at ESBR Boxing. Paul gained vital experience at BBC Radio 1 and Everton Football Club during his time at university, aiding his knowledge of the writing world. Paul has had the opportunity to attend big live sporting events and work as a reporter on numerous occasions. His experience writing on both live sports and sports betting content means he is comfortable with all aspects of sports reporting. As well as writing for Betting Sites, Paul's wealth of knowledge in a whole host of sports converts into writing in depth stories and providing reliable betting picks regularly.