The best new betting sites in the UK for April 2025

Our UK betting sites list currently shows 76 fully licensed and regulated bookmakers.

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Swifty Sports logo

Swifty Sports

Sports Betting
#1 in our list of UK betting sites Key website features of the UK bookmaker Swifty Sports
  • In-Play Betting
  • Fast SOF Checks
  • Fast Withdrawals
  • Forecast Betting
  • New Betting Site

Swifty Sports is a brand new addition to our list of UK betting websites and offers an easy to claim £20 free bet for new customers!

Betting apps available on
New Betting Site
AK Bets logo

AK Bets

Sports Betting
#2 in our list of UK betting sites Key website features of the UK bookmaker AK Bets
  • Cashout
  • Best Odds Guaranteed
  • Instant Withdrawals
  • Bet Builder
  • In-Play Betting

AK Bets has some great daily betting offers along with some of the best odds you will find for the biggest sporting events!

Betting apps available on
Tote logo

Tote

Sports Betting
#3 in our list of UK betting sites Key website features of the UK bookmaker Tote
  • Over 1m Customers
  • Fast KYC Checks
  • Place Betting
  • In-Play Betting
  • Fast Withdrawals

Tote is an excellent bookmaker, probably one of the best horse racing betting sites in the UK. A go to for placepot punters and new customers can start off with £40 in bonuses!

Betting apps available on
Betway logo

Betway

Sports Betting
#4 in our list of UK betting sites Key website features of the UK bookmaker Betway
  • Bet Builder
  • Odds Boosts
  • Over 1m Customers
  • Free Bet Club
  • In-Play Betting

Betway is a huge global betting brand, renowned for their sports betting products and sponsorships that include West Ham United. New customers can get a £30 free bet!

Betting apps available on
New Betting Site
BetWright logo

BetWright

Sports Betting
#5 in our list of UK betting sites Key website features of the UK bookmaker BetWright
  • Cashout
  • Fast Withdrawals
  • Fast KYC Checks
  • Forecast Betting
  • Bet Builder

BetWright is a newly licensed and recently launched UK based online bookmaker, a great choice if your seeking a new betting account!

Betting apps available on
10bet logo

10bet

Sports Betting
#6 in our list of UK betting sites Key website features of the UK bookmaker 10bet
  • Fast KYC Checks
  • Daily Event Promotions
  • Fast Withdrawals
  • Bet Builder
  • In-Play Betting

Superb betting website powered by Playtech with a 100% up to £50 welcome bonus for all new customer betting accounts!

Betting apps available on

Brand New

New Betting Site
BresBet logo

BresBet

Sports Betting
#7 in our list of UK betting sites Key website features of the UK bookmaker BresBet
  • Bet Builder
  • New Betting Site
  • Cashout
  • In-Play Betting
Betting apps available on
New Betting Site
Bet Vickers logo

Bet Vickers

Sports Betting
#8 in our list of UK betting sites Key website features of the UK bookmaker Bet Vickers
  • In-Play Betting
  • Cashout
  • New Betting Site
  • Fast SOF Checks
  • Fast KYC Checks

Renowned for some of the best customer service in sports betting, Bet Vickers has had a complete overhaul and now operates on a brand new UKGC license!

Betting apps available on
New Betting Site
DragonBet logo

DragonBet

Sports Betting
#9 in our list of UK betting sites Key website features of the UK bookmaker DragonBet
  • In-Play Betting
  • Daily Event Promotions
  • High Bet Limits
  • Fast KYC Checks
  • Cashout

DragonBet has recently relaunched on a new license making them one of the newest betting sites in the UK right now!

Betting apps available on
Unibet logo

Unibet

Sports Betting
#10 in our list of UK betting sites Key website features of the UK bookmaker Unibet
  • Live Streaming
  • Over 1m Customers
  • Bet Builder
  • Cashout
  • Daily Event Promotions

Unibet is a huge betting platform with a global imprint and operated by Kindred PLC. Join them today and enjoy a £50 free bet!

Betting apps available on
Coral logo

Coral

Sports Betting
#11 in our list of UK betting sites Key website features of the UK bookmaker Coral
  • Best Odds Guaranteed
  • Match Betting
  • Bet Builder
  • In-Play Betting
  • Free Play Competitions

One of the UK's most well-known bookmakers, with many features to make your betting enjoyable. New users get £20 in free bets!

Betting apps available on
Bet365 logo

Bet365

Sports Betting
#12 in our list of UK betting sites Key website features of the UK bookmaker Bet365
  • Early Payout
  • Best Odds Guaranteed
  • Odds Boosts
  • Over 1m Customers
  • In-Play Betting

One of the worlds best betting companies that offers everything you need and more to place bets and new customers get £30 in free bets!

Betting apps available on

Don't Miss

Ladbrokes logo

Ladbrokes

Sports Betting
#13 in our list of UK betting sites Key website features of the UK bookmaker Ladbrokes
  • Insurance Betting
  • Free Play Competitions
  • Cashout
  • Fast KYC Checks
  • Loyalty Club

Ladbrokes, pioneers of UK bookmakers since 1886, offers innovating betting products and new customers can get £20 free bets!

Betting apps available on
New Betting Site
PricedUp logo

PricedUp

Sports Betting
#14 in our list of UK betting sites Key website features of the UK bookmaker PricedUp
  • Odds Boosts
  • Fast Withdrawals
  • Bet Builder
  • In-Play Betting
  • Fast SOF Checks

Discover PricedUp, the new betting site offering a £20 free bet for new customers!

Betting apps available on
New Betting Site
Gentleman Jim logo

Gentleman Jim

Sports Betting
#15 in our list of UK betting sites Key website features of the UK bookmaker Gentleman Jim
  • Bet Builder
  • Forecast Betting
  • Fast KYC Checks
  • Fast SOF Checks
  • Fast Withdrawals

One of the newest betting websites to have launched in the UK in 2024!

Betting apps available on
William Hill logo

William Hill

Sports Betting
#16 in our list of UK betting sites Key website features of the UK bookmaker William Hill
  • In-Play Betting
  • Insurance Betting
  • Request Your Odds
  • Place Betting
  • Best Odds Guaranteed

William Hill is by far one of the UK’s leading sports betting sites, renowned for its history in bookmaking. Offers an excellent online betting service with some of the best features in the industry, along with attractive promotions for both new and existing customers.

Betting apps available on
Lottoland Sports logo

Lottoland Sports

Sports Betting
#17 in our list of UK betting sites Key website features of the UK bookmaker Lottoland Sports
  • Fast KYC Checks
  • Bet Club
  • In-Play Betting
  • Fast Withdrawals
  • Odds Boosts
Betting apps available on
New Betting Site
NRG Bet logo

NRG Bet

Sports Betting
#18 in our list of UK betting sites Key website features of the UK bookmaker NRG Bet
  • In-Play Betting
  • Bet Builder
  • Fast Withdrawals
  • Cashout
  • Fast KYC Checks

Brand new and UK based NRG Bet delivers a modern sports betting site with plenty of sports action to engage with. All new customers get a £10 free bet!

Betting apps available on
Sportingbet logo

Sportingbet

Sports Betting
#19 in our list of UK betting sites Key website features of the UK bookmaker Sportingbet
  • Bet Builder
  • In-Play Betting
  • Fast Withdrawals
  • Over 1m Customers
  • Cashout

Online for over 20 years, a highly trusted and respectable bookmaker in the UK that offers a superb betting experience, new users can enjoy a £50 welcome offer!

Betting apps available on
QuinnBet logo

QuinnBet

Sports Betting
#20 in our list of UK betting sites Key website features of the UK bookmaker QuinnBet
  • High Bet Limits
  • Fast Withdrawals
  • In-Play Betting
  • Odds Boosts
  • Bet Builder
Betting apps available on
Hollywoodbets logo

Hollywoodbets

Sports Betting
#21 in our list of UK betting sites Key website features of the UK bookmaker Hollywoodbets
  • Odds Boosts
  • Best Odds Guaranteed
  • Live Streaming
  • Bet Builder
  • Forecast Betting
Betting apps available on
BetMGM logo

BetMGM

Sports Betting
#22 in our list of UK betting sites Key website features of the UK bookmaker BetMGM
  • Cashout
  • Free Play Competitions
  • Bet Builder
  • Daily Event Promotions

This mega gambling brand from the US is making big moves here in the UK, new users can get £10 in free bets!

Betting apps available on
New Betting Site
BetGoodwin logo

BetGoodwin

Sports Betting
#23 in our list of UK betting sites Key website features of the UK bookmaker BetGoodwin
  • Cashout
  • Fast SOF Checks
  • Bet Builder
  • Odds Boosts
  • Place Betting

Join BetGoodwin today and claim a £25 free bet for new customers. Superb for horse racing betting and racing offers!

Betting apps available on
Grosvenor Sport logo

Grosvenor Sport

Sports Betting
#24 in our list of UK betting sites Key website features of the UK bookmaker Grosvenor Sport
  • In-Play Betting
  • Cashout
  • Odds Boosts
  • Fast SOF Checks
  • Bet Builder

Grosvenor is a well established land based casino company in the UK that offers a first class online betting site. Enjoy online and offline perks when you become a member.

Betting apps available on
Gamebookers logo

Gamebookers

Sports Betting
#25 in our list of UK betting sites Key website features of the UK bookmaker Gamebookers
  • In-Play Betting
  • Cashout
  • Bet Builder
  • Fast KYC Checks
  • Fast Withdrawals

Gamebookers is one of the more established betting sites offering a superb website with competitive odds, diverse sports markets, and reliable customer service. It caters to casual and seasoned bettors, ensuring a great online betting experience.

Betting apps available on
New Betting Site
Betzone logo

Betzone

Sports Betting
#26 in our list of UK betting sites Key website features of the UK bookmaker Betzone
  • Cashout
  • Bet Builder
  • Fast KYC Checks
  • In-Play Betting
  • Fast SOF Checks

Recently upgraded site and now independently licensed. Betzone is back with a great new betting website!

Betting apps available on
Bwin logo

Bwin

Sports Betting
#27 in our list of UK betting sites Key website features of the UK bookmaker Bwin
  • In-Play Betting
  • Bet Builder
  • Live Streaming
  • Cashout
  • Over 1m Customers
Betting apps available on
Spreadex logo

Spreadex

Sports Betting
#28 in our list of UK betting sites Key website features of the UK bookmaker Spreadex
  • Acca Boost
  • Spread Betting
  • Refer & Earn
  • Live Streaming
  • Financial Trading
Betting apps available on
New Betting Site
Midnite logo

Midnite

Sports Betting
#29 in our list of UK betting sites Key website features of the UK bookmaker Midnite
  • Odds Boosts
  • Fast Withdrawals
  • Fast KYC Checks
  • Bet Builder
  • Place Betting

Popular right now for users looking for new bookmakers and also offers new customer accounts various offers for the Grand National 2025!

Betting apps available on
Bet UK logo

Bet UK

Sports Betting
#30 in our list of UK betting sites Key website features of the UK bookmaker Bet UK
  • Bet Builder
  • Cashout
  • In-Play Betting
  • Live Streaming
  • Free Play Competitions
Betting apps available on
BetVictor logo

BetVictor

Sports Betting
#31 in our list of UK betting sites Key website features of the UK bookmaker BetVictor
  • Bet Builder
  • Fast SOF Checks
  • Fast KYC Checks
  • Odds Boosts
  • In-Play Betting

BetVictor offers excellent odds, fast payouts, a user-friendly interface, and a has had a trusted reputation in betting for over 60 years!

Betting apps available on
Star Sports logo

Star Sports

Sports Betting
#32 in our list of UK betting sites Key website features of the UK bookmaker Star Sports
  • High Bet Limits
  • Live Streaming
  • In-Play Betting
  • Fast SOF Checks
  • Fast KYC Checks

Renowned for laying huge bets and caters to all sports bettors who can enjoy an excellent betting experience.

Betting apps available on
Virgin Bet logo

Virgin Bet

Sports Betting
#33 in our list of UK betting sites Key website features of the UK bookmaker Virgin Bet
  • In-Play Betting
  • Live Streaming
  • Odds Boosts
  • Fast SOF Checks
  • Fast Withdrawals
Betting apps available on
Betfred logo

Betfred

Sports Betting
#34 in our list of UK betting sites Key website features of the UK bookmaker Betfred
  • In-Play Betting
  • Cashout
  • Daily Event Promotions
  • Bet Builder
  • Over 1m Customers

Betfred have been bookmakers for over 50 years and operate over 1000 betting shops dotted around the UK along with a top flight betting site.

Betting apps available on
Fitzdares logo

Fitzdares

Sports Betting
#35 in our list of UK betting sites Key website features of the UK bookmaker Fitzdares
  • Bet Builder
  • Daily Event Promotions
  • Trader Bet Chat
  • Fast KYC Checks
  • Cashout
Betting apps available on
BoyleSports logo

BoyleSports

Sports Betting
#36 in our list of UK betting sites Key website features of the UK bookmaker BoyleSports
  • Live Streaming
  • Forecast Betting
  • In-Play Betting
  • Telephone Betting
  • Cashout
Betting apps available on
Luckster logo

Luckster

Sports Betting
#37 in our list of UK betting sites Key website features of the UK bookmaker Luckster
  • Odds Boosts
  • Bet Builder
  • Fast KYC Checks
  • In-Play Betting
  • Cashout
Betting apps available on
NetBet logo

NetBet

Sports Betting
#38 in our list of UK betting sites Key website features of the UK bookmaker NetBet
  • Bet Builder
  • Cashout
  • In-Play Betting
  • Fast KYC Checks
  • Fast SOF Checks
Betting apps available on
7bet logo

7bet

Sports Betting
#39 in our list of UK betting sites Key website features of the UK bookmaker 7bet
  • Odds Boosts
  • Bet Builder
  • Fast Withdrawals
  • Fast KYC Checks
  • Early Payout

A brand new UK sports betting site, with a wide range of markets and features. Easy to use and especially fast on mobile!

Betting apps available on
Kwiff logo

Kwiff

Sports Betting
#40 in our list of UK betting sites Key website features of the UK bookmaker Kwiff
  • In-Play Betting
  • Bet Builder
  • Odds Boosts
  • Fast Withdrawals
  • Daily Event Promotions
Betting apps available on
DAZN Bet logo

DAZN Bet

Sports Betting
#41 in our list of UK betting sites Key website features of the UK bookmaker DAZN Bet
  • Fast KYC Checks
  • In-Play Betting
  • Bet Builder

DAZN Bet from boxing broadcaster DAZN provides a wide range of betting options, great boxing odds, live streaming, and a super easy to use website!

Betting apps available on
32Red logo

32Red

Sports Betting
#42 in our list of UK betting sites Key website features of the UK bookmaker 32Red
  • Fast KYC Checks
  • In-Play Betting
  • Live Streaming
  • Fast SOF Checks
  • Bet Builder
Betting apps available on
PariMatch logo

PariMatch

Sports Betting
#43 in our list of UK betting sites Key website features of the UK bookmaker PariMatch
  • In-Play Betting
  • Bet Builder
Betting apps available on
Bzeebet logo

Bzeebet

Sports Betting
#44 in our list of UK betting sites Key website features of the UK bookmaker Bzeebet
  • Fast Withdrawals
  • New Betting Site
  • Fast SOF Checks
  • Cashout
  • Fast KYC Checks
Betting apps available on
LiveScore Bet logo

LiveScore Bet

Sports Betting
#45 in our list of UK betting sites Key website features of the UK bookmaker LiveScore Bet
  • Live Streaming
  • Free Play Competitions
  • In-Play Betting
  • Best Odds Guaranteed
  • Cashout
Betting apps available on
New Betting Site
Betnero logo

Betnero

Sports Betting
#46 in our list of UK betting sites Key website features of the UK bookmaker Betnero
  • In-Play Betting
  • Fast KYC Checks
  • Odds Boosts
  • Bet Builder
  • Loyalty Club

Betnero launched in March 2025 with a new UK licence and is proving to be one to try if you are looking for a new betting account!

Betting apps available on
LeoVegas logo

LeoVegas

Sports Betting
#47 in our list of UK betting sites Key website features of the UK bookmaker LeoVegas
  • Over 1m Customers
  • Bet Builder
  • Cashout
  • In-Play Betting
Betting apps available on
Interbet logo

Interbet

Sports Betting
#48 in our list of UK betting sites Key website features of the UK bookmaker Interbet
  • Cash Back Promotions
  • Free Bet Mondays
  • Fast Withdrawals
  • In-Play Betting
  • Acca Boosts

£10 free bet on all new Interbet betting accounts with plenty of ongoing cash back offers and rewards!

Betting apps available on
partysports logo

partysports

Sports Betting
#49 in our list of UK betting sites Key website features of the UK bookmaker partysports
  • Cashout
  • Fast KYC Checks
  • Fast SOF Checks
  • In-Play Betting
  • Bet Builder
Betting apps available on
The Pools logo

The Pools

Sports Betting
#50 in our list of UK betting sites Key website features of the UK bookmaker The Pools
  • Daily Event Promotions
  • Free Play Competitions
  • Cashout
  • Place Betting
  • Bet Builder
Betting apps available on
Space Sports logo

Space Sports

Sports Betting
#51 in our list of UK betting sites Key website features of the UK bookmaker Space Sports
  • Cashout
  • In-Play Betting
  • Fast Withdrawals
  • Fast KYC Checks
Betting apps available on
CopyBet logo

CopyBet

Sports Betting
#52 in our list of UK betting sites Key website features of the UK bookmaker CopyBet
  • Fast Withdrawals
  • In-Play Betting
  • New Betting Site
Betting apps available on
Betano logo

Betano

Sports Betting
#53 in our list of UK betting sites Key website features of the UK bookmaker Betano
  • Odds Boosts
  • Live Streaming
  • In-Play Betting
  • Forecast Betting
  • Bet Builder
Betting apps available on
mr.play Sport logo

mr.play Sport

Sports Betting
#54 in our list of UK betting sites
Betting apps available on
Message Bet logo

Message Bet

Sports Betting
#55 in our list of UK betting sites Key website features of the UK bookmaker Message Bet
  • Text Message Betting
  • Loyalty Club
  • Fast SOF Checks
  • Fast KYC Checks
  • Telephone Betting
Betting apps available on
talkSPORT BET logo

talkSPORT BET

Sports Betting
#56 in our list of UK betting sites Key website features of the UK bookmaker talkSPORT BET
  • Best Odds Guaranteed
  • Place Betting
  • New Betting Site
  • Live Streaming
  • Cashout
Betting apps available on
Sporting Index logo

Sporting Index

Sports Betting
#57 in our list of UK betting sites Key website features of the UK bookmaker Sporting Index
  • Fast SOF Checks
  • Bet In-Race
  • In-Play Betting
  • Fast KYC Checks
  • Cashout
Betting apps available on
ZetBet logo

ZetBet

Sports Betting
#58 in our list of UK betting sites Key website features of the UK bookmaker ZetBet
  • Cashout
  • Odds Boosts
  • Early Payout
  • In-Play Betting
Betting apps available on
NagsBet logo

NagsBet

Sports Betting
#59 in our list of UK betting sites
Betting apps available on
Casumo logo

Casumo

Sports Betting
#60 in our list of UK betting sites Key website features of the UK bookmaker Casumo
  • Fast Withdrawals
  • Cashout
  • Odds Boosts
  • In-Play Betting
  • Bet Builder
Betting apps available on
Betdaq logo

Betdaq

Sports Betting
#61 in our list of UK betting sites Key website features of the UK bookmaker Betdaq
  • Betting Exchange
  • Fast SOF Checks
  • Fast KYC Checks
  • Lay Betting
  • Cashout
Betting apps available on
VegasLand logo

VegasLand

Sports Betting
#62 in our list of UK betting sites Key website features of the UK bookmaker VegasLand
  • Bet Builder
  • In-Play Betting
  • Fast Withdrawals
Betting apps available on
Yako Sports logo

Yako Sports

Sports Betting
#63 in our list of UK betting sites Key website features of the UK bookmaker Yako Sports
  • Odds Boosts
  • Fast SOF Checks
  • Fast Withdrawals
  • In-Play Betting
  • Bet Builder
Betting apps available on
Betiton logo

Betiton

Sports Betting
#64 in our list of UK betting sites Key website features of the UK bookmaker Betiton
  • In-Play Betting
  • Cashout
  • Fast Withdrawals
Betting apps available on
VBet logo

VBet

Sports Betting
#65 in our list of UK betting sites Key website features of the UK bookmaker VBet
  • Best Odds Guaranteed
  • Odds Boosts
  • Cashout
  • Free Play Competitions
  • In-Play Betting
Betting apps available on
Geoff Banks logo

Geoff Banks

Sports Betting
#66 in our list of UK betting sites Key website features of the UK bookmaker Geoff Banks
  • Fast KYC Checks
  • Best Odds Guaranteed
  • Fast Withdrawals
  • Fast SOF Checks
  • Text Message Betting
Betting apps available on
Fafabet logo

Fafabet

Sports Betting
#67 in our list of UK betting sites Key website features of the UK bookmaker Fafabet
  • Fast Withdrawals
  • In-Play Betting
  • Cashout
  • Bet Builder
  • Fast KYC Checks
Betting apps available on
BetTarget logo

BetTarget

Sports Betting
#68 in our list of UK betting sites Key website features of the UK bookmaker BetTarget
  • Fast Withdrawals
  • Bet Builder
  • Odds Boosts
  • Cashout
  • In-Play Betting
Betting apps available on
Hopa logo

Hopa

Sports Betting
#69 in our list of UK betting sites
Betting apps available on
Karamba logo

Karamba

Sports Betting
#70 in our list of UK betting sites
Betting apps available on
Fun Sports logo

Fun Sports

Sports Betting
#71 in our list of UK betting sites Key website features of the UK bookmaker Fun Sports
  • Bet Builder
  • In-Play Betting
  • Odds Boosts
  • Fast KYC Checks
  • Fast Withdrawals
Betting apps available on
Hyper Sports logo

Hyper Sports

Sports Betting
#72 in our list of UK betting sites Key website features of the UK bookmaker Hyper Sports
  • Bet Builder
  • In-Play Betting
  • Fast SOF Checks
  • Fast KYC Checks
  • Fast Withdrawals
Betting apps available on
Pub Sports logo

Pub Sports

Sports Betting
#73 in our list of UK betting sites Key website features of the UK bookmaker Pub Sports
  • Fast KYC Checks
  • Odds Boosts
  • Fast Withdrawals
  • Fast SOF Checks
  • Bet Builder
Betting apps available on
Planet Sport Bet logo

Planet Sport Bet

Sports Betting
#74 in our list of UK betting sites Key website features of the UK bookmaker Planet Sport Bet
  • Bet Builder
  • Cashout
  • Fast KYC Checks
  • In-Play Betting
Betting apps available on
Smarkets logo

Smarkets

Sports Betting
#75 in our list of UK betting sites Key website features of the UK bookmaker Smarkets
  • Betting Exchange
  • Lay Betting
  • Bet In-Race
  • In-Play Betting
  • Fast Withdrawals
Betting apps available on
FanTeam logo

FanTeam

Sports Betting
#76 in our list of UK betting sites
Betting apps available on

What is a betting site?

A betting site is an online platform provided by a bookmaker where you can place bets on sports, virtual sports, casino games, and other events, with the opportunity to win money based on the outcome of your bet. You deposit funds to your betting account and use them to make bets, with potential payouts determined by the odds offered by the bookmaker.

In addition to standard betting, many sites offer bonuses and promotions, such as free bets or deposit matches, to attract new users.

Betting sites can also provide features like in-play betting, live streaming, and cash-out options, enhancing the overall user experience.

How do betting sites work?

Sign up for an account: To use a betting site, you’ll need to create an account by providing personal details such as your name, address, and email. You will also need to verify your identity and confirm you're over 18.

Set limits: It’s important to bet responsibly and before you’re able to make a deposit, you should be prompted to set some limits such as deposit limits, loss limits and time limits. Limit features will vary depending on which betting site you join, some offer better responsible gambling features than others.

Deposit funds: Once registered, you can deposit money into your betting account using various payment methods, such as debit cards, e-wallets, or bank transfers. Most betting sites have a minimum deposit requirement to start betting.

Place your bets: Browse available markets, such as sports, casino games, or virtual events, and choose your bets. Each bet will show potential payouts based on the odds provided by the betting site. 

Withdraw your winnings: If your bets are successful, you can withdraw your winnings. Payout times vary from site to site and your chosen withdrawal method.

How to choose the best betting site for you

With so many betting sites available in the UK, it can be challenging to decide which one is right for you. Fortunately, there are a few simple guidelines you can follow to help you choose the best betting site for your needs:

Betting on your chosen sport

As a starting point you want to think about what sport you intend to focus your bets on. If the betting site you’re interested in joining offers markets for this sport you should check what else is on offer such as cash out, live streaming, in-play betting, additional markets. Typically larger sized bookmakers such as Ladbrokes, William Hill and Bet365 whose online platforms are more technically advanced will offer some of the best features, markets and odds for most if not all sports.

Seek the best odds

To do this you should visit some of the many odds comparison websites available and view the odds for sporting events you’re interested in. It should become apparent quite quickly which bookmakers can offer you the best odds.

Promotions

The majority of betting sites competing for your custom will be offering some sort of welcome bonus along with day to day promotions such as odds boosts and loyalty clubs. The best promotions are ones which carry little or no staking requirements. You do not have to participate in these promotions, but should you opt in it’s important to be familiar with promotion terms and conditions.

Do betting sites charge fees for having an account?

Most betting sites do not charge customers any account management fees.  

However, it's important to be aware that some betting sites may impose fees under certain conditions. For example, if your betting account remains inactive for an extended period, a betting site might deduct a dormant account fee. Additionally, fees could be applied for specific services on your betting account, such as processing withdrawals below a minimum threshold or using particular payment methods.

Any fees applicable will be set out in terms and conditions of your betting account and before any fees are charged you will be given 30 days notice.

What are the newest betting sites in the UK?

The UK betting scene is saturated with new betting sites launch regularly, bringing fresh opportunities for punters to explore. Whether you’re a seasoned bettor or just dipping your toes into the world of online betting, keeping up with the newest betting sites can give you an edge, think better odds, innovative features, and improved welcome offers. 

In no particular order, below are 10 of most recently launched betting sites that operate upon their own UKGC license.

  1. Betwright
  2. PricedUp
  3. DragonBet
  4. Betzone
  5. Gentleman Jim
  6. Midnite
  7. 7Bet
  8. NRG Bet
  9. DAZN Bet
  10. BetGoodwin

Each of these betting sites we're launched within the last 48 months.

Incase you've wondered, currently it can take between 12-24 months for a new betting website to be licensed by UK Gambling Commission and be launched online to the general public.

Based on the pending sports betting operator applications at the UK Gambling Commission application portal, by the end of 2025 we're expecting to see the following new betting sites launch in the UK, 

  1. BetVickers (Relaunch)
  2. SwiftySports
  3. BetTom
  4. ThistleBet
  5. TigerBet
  6. AKBets (Relaunch)
  7. PlanetSportBet (Relaunch)

In the meantime there are 75 betting sites listed at BettingSites.co.uk!

Quick summaries of the sports betting sites listed at BettingSites.co.uk by our experienced team

10bet

This betting site called 10bet got going way back in 2003, so it’s been around for a good long time and has a solid name people trust. It’s a place where you can bet on all kinds of sports—football, tennis, and even some less common ones like darts or cricket if you’re into that sort of thing. The website’s pretty easy to figure out, so you won’t feel lost trying to place a bet, and they’ve got an app you can stick on your phone, which is great if you’re out and want to bet quick. When you sign up, they give you up to £50 in free bets, which is a nice way to try it out without using too much of your own money right away. The operators who run it are checked by the UK Gambling Commission, so you can feel good knowing your cash is safe with them. If you’re looking for a site that’s been around a while and gives you lots of options to play with, 10bet might be a good one to check out.

Pros:

• Covers a big range of sports to bet on.

• £50 in free bets when you join up.

• Phone app makes betting easy anywhere.

• Very safe and highly trusted with funds.

Cons:

Limited live streaming.

Customer service could be better.

Sign up here to 10bet

32Red

32Red is a name you might know because it’s been around for years, mostly famous for its online casino games and strong TV advertising. But it’s got a sports betting section too, where you can put bets on football matches or horse races without too much fuss. The site’s set up nice and simple, so even if you’re new to betting online, you won’t feel confused trying to get around it. They don’t offer sports betting bonus you might pick up some free bets or deals here and there. It’s run by 32Red Limited that’s licensed by the UK Gambling Commission, which means they have to keep things fair and your money’s safe. If you’re after a site you can trust that keeps things easy, and maybe you like casino games on the side, 32Red could be a good one to give a try.

Pros:

• Simple site that’s easy for newbies.

• Trusted name in the UK for years.

• Good for football and racing bets.

Cons:

• Very little on the bonus side of things.

• Heavily casino focused site.

• Limited live streaming.

Sign up here to 32Red

7Bet

7Bet is one of those newer betting sites that’s just starting to get noticed by punters who like to bet often. It’s a spot where you can bet on popular stuff like football or basketball, and maybe a few other sports if you look around a bit. The website’s made to be straightforward, so you don’t need to be a tech whiz to use it, which is nice if you’re just getting into this. When you sign up, they welcome you £10 in free bets, which isn’t a huge amount but still gives you something to play with at the start. They’re licensed by the UK Gambling Commission, so you can feel okay about putting your money there and it’s all safe and checked out. Plus, they’re still growing, so you might see more things added down the road. If you’re looking for a fresh site that’s simple and gives you a little boost to begin, 7Bet might be worth a try.

Pros:

• New site with an easy layout.

• £10 free bets when you join.

• Covers plenty of sport.

• New license, handy if you require a fresh betting account.

• Still growing with potential.

Cons:

• Bonus is pretty small.

• Customer service could be improved.

Sign up here to 7Bet

AK Bets

AK Bets started up in 2021 at racecourses, and now they’ve got an online site you can use from anywhere, which is really handy. They’re super focused on horse racing and offer some of the best odds around, which could mean more money in your pocket if your bet wins. One neat thing is you can call them to place your bet if you’re not big on using the website or app, which is perfect if you like talking to someone instead of clicking buttons. When you sign up, they offer up to £100 in free bets with a special code, which is a big bonus to help you get started. They’re licensed by the UK Gambling Commission and also on course bookmakers and many racecourses around the UK, so your money’s very safe with them.

Pros:

• Awesome for horse racing fans.

• £100 free bets when you join.

• Option to bet by phone call.

• Great customer service 

• Instant withdrawals.

Cons:

• Limited deposit methods 

• Can take a little long with document checks

Sign up here to AK Bets

Bet UK

Bet UK has been around for over a decade and is a good spot for betting on sports like football and horse racing without any big headaches. The site’s laid out in a simple way, so you won’t get lost trying to place your bet, and they’ve got an app you can use on your phone, which is great for betting anywhere you are. When you join, they offer you £30 in free bets, which is a decent amount to test things out without spending too much of your own cash upfront. They’re really good for live betting, so you can bet while a game’s going on, which adds some excitement to it. The UK Gambling Commission licenses them, so it’s a safe and fair place to put your money. If you’re looking for something easy with a nice bonus, Bet UK could be a solid pick for you to try out.

Pros:

• Simple site to get around.

• £30 free bets for newbies.

• Great for betting in-play.

Cons:

• Poor customer service.

• Quick to restrict or limit bets.

Sign up here to Bet UK

Bet365

Bet365 is one of the biggest betting sites out there, starting back in 2000, and it’s super popular all over the UK. You can bet on almost any sport you can think of that of course includes football, tennis, racing, even odd ones like table tennis or volleyball if you’re curious about those. The website’s easy to use once you get the hang of it, and they’ve got a really good app for your phone, perfect for betting wherever you are. When you sign up, you get £50 in free bets, which is a nice amount to play around with at the start. They even let you watch a big range of sporting events live on the site, which is awesome if you like keeping an eye on the action while you bet. It’s licensed by the UK Gambling Commission for over 20 years, so it’s super safe and trustworthy. If you want a big site with tons to offer, Bet365 might be the one for you to try.

Pros:

• Loads of sports to bet on.

• £50 free bets for newbies.

• Live streaming of some games.

• Easy phone app to use.

• Safe with a UK license.

Cons:

• Can feel overwhelming at first.

Sign up here to Bet365

More summaries coming soon... Please bet responsibly.