The best new betting sites in the UK for March 2025
Our UK betting sites list currently shows 75 fully licensed and regulated bookmakers.
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Tote
Sports Betting
Tote is an excellent bookmaker, probably one of the best horse racing betting sites in the UK. A go to for placepot punters and new customers can start off with £40 in bonuses!
✓ License no. 54779
BetWright
Sports BettingBetWright is a newly licensed and recently launched UK based online bookmaker, a great choice if your seeking a new betting account!
✓ License no. 64666
Betway
Sports Betting
Betway is a huge global betting brand, renowned for their sports betting products and sponsorships that include West Ham United. New customers can get a £30 free bet!
✓ License no. 39372
PricedUp
Sports Betting
Discover PricedUp, the new betting site offering a £20 free bet for new customers!
✓ License no. 1776
DragonBet
Sports BettingDragonBet has recently relaunched on a new license making them one of the newest betting sites in the UK right now!
✓ License no. 64908
10bet
Sports Betting
Superb betting website powered by Playtech with a 100% up to £50
welcome bonus for all new customer betting accounts!
✓ License no. 43173
Brand New
BetGoodwin
Sports Betting
Join BetGoodwin today and claim a £25 free bet for new customers. Superb for horse racing betting and racing offers!
✓ License no. 2927
Grosvenor Sport
Sports Betting
Grosvenor is a well established land based casino company in the UK that offers a first class online betting site. Enjoy online and offline perks when you become a member.
✓ License no. 57924
Gentleman Jim
Sports BettingOne of the newest betting websites to have launched in the UK in 2024!
✓ License no. 60213
Betzone
Sports Betting
Recently upgraded site and now independently licensed. Betzone is back with a great new £20 free bets offer!
✓ License no. 65056
Coral
Sports Betting
One of the UK's most well-known bookmakers, with many features to make your betting enjoyable. New users get £20 in free bets!
✓ License no. 54743
AK Bets
Sports Betting
AK Bets has some great daily betting offers along with some of the best odds you will find for the biggest sporting events!
✓ License no. 9177
Don't Miss
Sportingbet
Sports Betting
Online for over 20 years, a highly trusted and respectable bookmaker in the UK that offers a superb betting experience, new users can enjoy a £50 welcome offer!
✓ License no. 54743
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Spreadex
Sports Betting
✓ License no. 8835
Ladbrokes
Sports Betting
Ladbrokes, pioneers of UK bookmakers since 1886, offers innovating betting products and new customers can get £20 free bets!
✓ License no. 54743
Lottoland Sports
Sports Betting
✓ License no. 38991
QuinnBet
Sports Betting
✓ License no. 61011
Unibet
Sports Betting
Unibet is a huge betting platform with a global imprint and operated by Kindred PLC. Join them today and enjoy a £50 free bet!
✓ License no. 45322
Midnite
Sports Betting
Popular right now for users looking for new bookmakers and also offers new customer accounts £20 in free bets when you bet just £10!
✓ License no. 42647
Star Sports
Sports Betting
Renowned for laying huge bets and caters to all sports bettors who can enjoy a £50 free bet when joining today!
✓ License no. 009177
Virgin Bet
Sports Betting
✓ License no. 54310
Betfred
Sports Betting
Betfred have been bookmakers for over 50 years and operate over 1000 betting shops dotted around the UK along with a top flight betting site. Join today for up to £50 in free bets!
✓ License no. 39544
BetMGM
Sports Betting
This mega gambling brand from the US is making big moves here in the UK, new users can get £40 in free bets!
✓ License no. 39198
Bwin
Sports Betting
✓ License no. 54743
BoyleSports
Sports Betting
✓ License no. 39469
Bet365
Sports Betting
One of the worlds best betting companies that offers everything you need and more to place bets and new customers get £50 in free bets!
✓ License no. 55148
Gamebookers
Sports BettingGamebookers is one of the more established betting sites offering a superb website with competitive odds, diverse sports markets, and reliable customer service. It caters to casual and seasoned bettors, ensuring a great online betting experience.
✓ License no. 54743
✓ License no. 56859
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NetBet
Sports Betting
✓ License no. 39170
BetVictor
Sports Betting
BetVictor offers excellent odds, fast payouts, a user-friendly interface, and a has had a trusted reputation in betting for over 60 years!
✓ License no. 39576
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William Hill
Sports Betting
William Hill is by far one of the UK’s leading sports betting sites, renowned for its history in bookmaking. Offers an excellent online betting service with some of the best features in the industry, along with attractive promotions for both new and existing customers.
✓ License no. 39225
Betnero
Sports BettingBetnero launched in March 2025 with a new UK licence and is proving to be one to try if you are looking for a new betting account!
✓ License no. 48788
LeoVegas
Sports Betting
✓ License no. 39198
Bet UK
Sports Betting
✓ License no. 39198
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Interbet
Sports Betting
£10 free bet on all new Interbet betting accounts with plenty of ongoing cash back offers and rewards!
✓ License no. 39335
partysports
Sports Betting
✓ License no. 54743
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The Pools
Sports Betting .webp){kind=icon}
Space Sports
Sports Betting
✓ License no. 51276
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Hollywoodbets
Sports Betting
✓ License no. 53028
DAZN Bet
Sports Betting
DAZN Bet from boxing broadcaster DAZN provides a wide range of betting options, great boxing odds, live streaming, and a super easy to use website!
✓ License no. 48756
Betano
Sports Betting
✓ License no. 39576
Luckster
Sports Betting
✓ License no. 39483
✓ License no. 39483
Message Bet
Sports Betting
✓ License no. 422
Sporting Index
Sports Betting
✓ License no. 27343
7Bet
Sports Betting
A brand new UK sports betting site, with a wide range of markets and features. Easy to use and especially fast on mobile!
✓ License no. 48789
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✓ License no. 39335
Casumo
Sports Betting
✓ License no. 61549
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32Red
Sports Betting
✓ License no. 39430
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PariMatch
Sports Betting
✓ License no. 39576
Kwiff
Sports Betting
✓ License no. 44448
CopyBet
Sports Betting
✓ License no. 53774
NRG Bet
Sports Betting
Brand new and UK based NRG Bet delivers a modern sports betting site with plenty of sports action to engage with. All new customers get a £10 free bet!
✓ License no. 63635
VegasLand
Sports Betting
✓ License no. 39483
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VBet
Sports Betting
✓ License no. 44662
Bzeebet
Sports Betting
✓ License no. 39483
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Fitzdares
Sports Betting
✓ License no. 400
Geoff Banks
Sports Betting
✓ License no. 54095
Fafabet
Sports Betting
✓ License no. 57385
BetTarget
Sports Betting
✓ License no. 39483
✓ License no. 39483
talkSPORT BET
Sports Betting
✓ License no. 39576
Betiton
Sports Betting
✓ License no. 39483
✓ License no. 39483
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Betdaq
Sports Betting
✓ License no. 34865
ZetBet
Sports Betting
✓ License no. 39483
Fun Sports
Sports Betting
✓ License no. 38758
Hyper Sports
Sports Betting
✓ License no. 38758
Pub Sports
Sports Betting
✓ License no. 38758
Planet Sport Bet
Sports Betting
✓ License no. 50122
BresBet
Sports Betting
✓ License no. 50122
Yako Sports
Sports Betting
✓ License no. 38758
SBK
Sports Betting 
Smarkets
Sports Betting
✓ License no. 39173
✓ License no. 39669
What is a betting site?
A betting site is an online platform provided by a bookmaker where you can place bets on sports, virtual sports, casino games, and other events, with the opportunity to win money based on the outcome of your bet. You deposit funds to your betting account and use them to make bets, with potential payouts determined by the odds offered by the bookmaker.
In addition to standard betting, many sites offer bonuses and promotions, such as free bets or deposit matches, to attract new users.
Betting sites can also provide features like in-play betting, live streaming, and cash-out options, enhancing the overall user experience.
How do betting sites work?
Sign up for an account: To use a betting site, you’ll need to create an account by providing personal details such as your name, address, and email. You will also need to verify your identity and confirm you're over 18.
Set limits: It’s important to bet responsibly and before you’re able to make a deposit, you should be prompted to set some limits such as deposit limits, loss limits and time limits. Limit features will vary depending on which betting site you join, some offer better responsible gambling features than others.
Deposit funds: Once registered, you can deposit money into your betting account using various payment methods, such as debit cards, e-wallets, or bank transfers. Most betting sites have a minimum deposit requirement to start betting.
Place your bets: Browse available markets, such as sports, casino games, or virtual events, and choose your bets. Each bet will show potential payouts based on the odds provided by the betting site.
Withdraw your winnings: If your bets are successful, you can withdraw your winnings. Payout times vary from site to site and your chosen withdrawal method.
How to choose the best betting site for you
With so many betting sites available in the UK, it can be challenging to decide which one is right for you. Fortunately, there are a few simple guidelines you can follow to help you choose the best betting site for your needs:
Betting on your chosen sport
As a starting point you want to think about what sport you intend to focus your bets on. If the betting site you’re interested in joining offers markets for this sport you should check what else is on offer such as cash out, live streaming, in-play betting, additional markets. Typically larger sized bookmakers such as Ladbrokes, William Hill and Bet365 whose online platforms are more technically advanced will offer some of the best features, markets and odds for most if not all sports.
Seek the best odds
To do this you should visit some of the many odds comparison websites available and view the odds for sporting events you’re interested in. It should become apparent quite quickly which bookmakers can offer you the best odds.
Promotions
The majority of betting sites competing for your custom will be offering some sort of welcome bonus along with day to day promotions such as odds boosts and loyalty clubs. The best promotions are ones which carry little or no staking requirements. You do not have to participate in these promotions, but should you opt in it’s important to be familiar with promotion terms and conditions.
Do betting sites charge fees for having an account?
Most betting sites do not charge customers any account management fees.
However, it's important to be aware that some betting sites may impose fees under certain conditions. For example, if your betting account remains inactive for an extended period, a betting site might deduct a dormant account fee. Additionally, fees could be applied for specific services on your betting account, such as processing withdrawals below a minimum threshold or using particular payment methods.
Any fees applicable will be set out in terms and conditions of your betting account and before any fees are charged you will be given 30 days notice.
What Are the Newest Betting Sites in the UK?
The UK betting scene is saturated with new betting sites launch regularly, bringing fresh opportunities for punters to explore. Whether you’re a seasoned bettor or just dipping your toes into the world of online betting, keeping up with the newest betting sites can give you an edge, think better odds, innovative features, and improved welcome offers.
In no particular order, below are 10 of most recently launched betting sites that operate upon their own UKGC license.
Each of these betting sites we're launched within the last 48 months.
Incase you've wondered, currently it can take between 12-24 months for a new betting website to be licensed by UK Gambling Commission and be launched online to the general public.
Based on the pending sports betting operator applications at the UK Gambling Commission application portal, by the end of 2025 we're expecting to see the following new betting sites launch in the UK,
- BetVickers (Relaunch)
- SwiftySports
- BetTom
- ThistleBet
- TigerBet
- AKBets (Relaunch)
- PlanetSportBet (Relaunch)
In the meantime there are 75 betting sites listed at BettingSites.co.uk!